Raising Money With Patreon For Your User Group by Rex Covington
Last month we talked about raising money for your User Group on YouTube. This month we’re going to talk about raising money with Patreon and YouTube. Patreon Is a subscription-based crowd funding platform that helps creators collect financial support from their fans. You can use Patreon to fund your projects, Special Interest Group (SIG), or just to support your User Group by uploading YouTube videos. https://www.patreon.com
How Patreon works
Think of Patreon as a tip jar that people pledge to pay monthly. When you create your account, You can add rewards with many levels and milestones.
Patrons pledge certain amount each month, week, or per episode (Meeting or SIG) and will be charged once a month. Patreon takes a 5% commission on all pledges. Wikipedia states that for participating artists, “As of February 2014, almost half of the artists produce YouTube videos, while the rest are writers, draw webcomics or make podcasts.”
There are some YouTube creators and podcasters that charge on a per-episode basis. If you have one episode for the month and a patron has pledged $5.00, the patron would be charged $5.00 for that month. If you had 4 episodes for that month, the patron would be charged $20.00 for that month. With your User Group, if you uploaded two video SIG meetings, your group would have earned $10.00 from that one Patron.
My thoughts on this for User Groups would be to do a monthly pledge. Say that you had 50 Patrons that were pledging a dollar per month, that would be $50.00 earned per month or $600.00 per year for the user group. You could even have a $5.00 per month level that would reward the Patrons with a new T-shirt every 12 months from the user group. With the 50 Patrons example, that would be $250.00 per month or $3,000.00 per year. That would be $60.00 from each Patron minus the cost of the T-shirt and the Patreon 5% commission. Use your imagination for different rewards at different levels.
If you decide to start a Patreon site, take your time to create a great profile and think of the best way to market your User Group and your videos on YouTube. Scan the other Patreon sites to see how they are charging their supporters. Once you start your Patreon site, promote, promote, and promote, you may even get some supporters that are not members of your user group.
I will be starting a Patreon site this month for my YouTube channel. I will be doing the monthly pledges with many rewards levels. Stay tuned on http://www.lonestarrider.tv to see how well it works.
Next month I’ll go over on tips and how to’s on recording your SIG’s and general meetings.
If you have any questions you can reach me at rexjc at mac.com