Nicholas Pyers of AppleUsers.org always has expert ideas on ways to make leading your group easier and more efficient. In this article he discusses media releases: basic guidelines, finding topics, generating media interest, identifying media opportunities and more. His article wraps up with a link to a helpful article on creating a media kit.Check it outNicholas Pyers of AppleUsers.org always has expert ideas on ways to make leading your group easier and more efficient. In this article he discusses media releases: basic guidelines, finding topics, generating media interest, identifying media opportunities and more. His article wraps up with a link to a helpful article on creating a media kit.Check it out